Maison Labyad isn't run by an anonymous agency.
My name is Salim Lakhal. I build the pricing engine, run operations, and answer your messages directly.
Before launching Maison Labyad, I built technical products and led projects in the luxury industry. I apply that same rigor to managing your villa or riad today.
Background
Engineer, product owner, entrepreneur.
Institut Polytechnique de Paris
Engineering degree (TÉLÉCOM SudParis), focused on systems, product, and project management.
Product Owner · Louis Vuitton
Led a major technical migration on the group's global e-commerce platform. Also built an automation tool presented to technical leadership, cutting a multi-month process down to under a week.
Founder · Meridiane
SaaS platform designed, built, and shipped solo, now used by real paying customers.
President · Kryptosphere IMT Paris
Led Europe's largest student tech association (blockchain, AI, finance): 30+ members, 40+ training sessions organized.
Why Maison Labyad
The same standards, applied to your property.
Marrakech has plenty of concierge companies running on generic tools and loose processes. My approach is different: real product rigor, genuine automation, and direct involvement on every property we take on. No anonymous team, no cascading subcontractors.